STUDIO EBI

Founder of Studio EBi, Enrica Brasina is a dynamic and professional shoes designer, with 17 years of experience in creative design, project & concept ideation, material research and product development. 

Her vast 3,000-piece footwear archive fuels breakthrough concepts that traverse women’s chic collections, high-performance/casual sneakers and men’s formal elegance.

Combining rigorous market research, trend analysis, and a curated professional network, she transforms client concepts into sophisticated, targeted design narratives, that define contemporary shoe innovation.

Here’s what to expect from the design process

Project Kick-off

Deeply explore client expectations through active listening, detailed questionnaire, and exploratory discussions to grasp their vision, functional requirements, aesthetic preferences, and specific design goals for the footwear project.

Market Research & Trend Study

Analyze target demographic, competitive landscape, price points, consumer preferences, purchasing behaviors, and market. Investigate current fashion trends, technological innovations, color forecasts and emerging design philosophies in footwear.

Moodboard & Design

Develop visual narrative combining color palettes, texture references, inspirational images, material samples, and design concepts that capture the project’s emotional and aesthetic essence. Transform insights into preliminary sketches, 3D conceptualizations and prototype.

R&D – Prototype Developme

Conduct technical exploration of innovative materials and manufacturing techniques to enhance design functionality, durability, and potential technological integration. Create physical model translating conceptual design into tangible form.

STUDIO EBi

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“Transforming Concepts into Iconic Shoes”